DLAR Branding & User Interface

DLAR is a blockchain-powered data ownership platform designed to give users full control over their personal information. I was responsible for developing the brand identity and designing the user interface for both the app and landing page. My approach focused on creating a sleek, modern aesthetic that balances trust, security, and accessibility. Through a refined color palette, intuitive UI elements, and a strong visual hierarchy, I crafted a seamless digital experience that enhances user engagement while reinforcing DLAR’s mission of data empowerment.