B/R Football Branding

B/R Football, the soccer division of Warner Bros. Discovery’s Bleacher Report, needed a bold and dynamic visual identity to match the energy of the global game. I developed the branding and designed custom jerseys that capture the passion, movement, and culture of football. My approach blended modern typography, striking graphics, and a sleek color palette to create a cohesive and impactful brand presence. The final designs not only elevated B/R Football’s visual identity but also resonated with their audience, reinforcing their position as a leading voice in soccer media.